Category
Branding, Package design
Program
Adobe Photoshop, Illustrator
Description
This brand aims to offer a sanctuary for the skin, where the wisdom of nature is celebrated through the beauty of flowers and the tranquility of pastel hues. I tried to express the belief that nature provides the best care, creating a harmonious balance between beauty and nature through my design.
Recognition
2020 GDUSA American Graphic Design Awards_Winner : Blooming (Package Design)
Blooming
BLOOMING is a conceptual cosmetic brand that encapsulates the essence of natural beauty through the symbolic representation of four flowers: lavender, peony, daisy, and baby’s breath.
Brand symbols
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Lavender - Represents calmness and tranquility. Its soft purple hue conveys a sense of relaxation and serenity, perfect for skincare products that soothe and rejuvenate.
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Peony - Symbolizes love and beauty. The gentle pink color of the peony evokes feelings of softness and elegance, highlighting products that enhance and cherish natural beauty.
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Daisy - Stands for purity and innocence. The light yellow of the daisy reflects brightness and freshness, ideal for products that cleanse and refresh the skin.
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Baby’s Breath - Represents everlasting love and purity. The delicate white associated with baby’s breath signifies simplicity and purity, aligning with products that offer gentle, nurturing care.
