Category
Web design, brand identity
Program
Figma, Adobe Photoshop, Adobe Illustrator, Wix
Description
Julie Acupuncture is a solo practitioner operating within a shared wellness clinic in Beaverton, Oregon — with an established patient base but no independent digital presence. The goal was to build a personal brand and website from the ground up that could serve two distinct functions: make it easier for existing patients to rebook directly, and create a content platform through which Julie could grow her own audience over time. The resulting site pairs a calm, nature-rooted visual identity with a structured blog and booking system — giving her the tools to build a practice that's genuinely her own.
Web Design
Designed brand visuals and digital touchpoints for a local Portland wellness practice. Without an independent web presence, my client had no way to support patient rebooking or attract new clients outside the clinic's existing network. The project addressed both needs: a personal brand identity built from scratch, a responsive website with integrated booking, and a blog platform for ongoing wellness content — designed to grow her individual practice over time.
